Getty's tie-up with OpenAI is the latest proof point that licensed visual and factual archives command real money from frontier labs hungry for clean, rights-cleared training data. That reframes CuriosityStream's documentary library — vetted, metadata-rich, non-web-scraped footage — as a comparable asset class, not just a streaming catalog.
If Getty can price its archive into a labs deal, the question for CuriosityStream and similar niche-content owners becomes: what's the per-hour or per-token rate, and who's bidding.
Getty's OpenAI Deal Shines a Spotlight on CuriosityStream's AI Data Potential
— citybiz
